OPPO Reno4 Pro-Frame CPH.mp4

Frame was approached by Chinese mobile technology powerhouse brand, Oppo to develop a film for the release of its exciting new high-end Reno 4 smartphone.

The resulting pure CG spot was designed to accentuate the phone’s extremely slim profile and its seamless curved screen, whilst developing an organic mesh animation style that highlights the product’s use of premium materials.

Overall, the key objective was to faithfully represent the simplicity of good design.

中国手机品牌Oppo与Frame接洽，为其激动人心的高端reno4智能手机的发布制作电影。

由此产生的纯CG点的设计，突出了手机极为纤细的外形和无缝的弧形屏幕，同时开发了有机网格动画风格，突出了产品对高级材料的使用。

总的来说，关键的目标是忠实地表现出好的设计的简单性。

CREDITS

Direction / Design / Animation
Frame

Sound Design
waa